About Pure wools

Wool has a centuries-old history as a natural source of warmth and protection. It softly brushes against the skin, serves as a warm shelter when the weather turns cold, and brings a natural, cozy aura into the home.

"Pure Wools“ is a virtual home for 100% wool products expertly crafted in Estonia. Inspired by Baltic traditions, our products have an organic feel and feature earthy tones and pastel hues that never go out of fashion. The timeless patterns and motifs on some of our products are a trace of the rich Baltic past, reborn in designs that serve modern consumers.

Soft and durable throws will add coziness to your living space, slippers and other accessories will radiate pleasant warmth onto your skin, and toys will bring even more joy and laughter into your home. That‘s what makes wool so special – it serves everyone, no matter the age, occasion or time of year. Cozy and filled with handmade products that will serve you for many years to come, our shop is a reflection of that.